Frank Bass American Educator
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Frank Bass is a member of the following lists: University of Texas at Austin alumni, 2006 deaths and American military personnel of World War II.
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Details
| First Name |
Frank
|
| Last Name |
Bass
|
| Birthday |
30th November, 1925
|
| Birthplace |
Cuero, Texas
|
| Died |
1st December, 2006
|
| Nationality |
American
|
| Occupation Text |
Academic, Director of PhD programs at University of Texas, Dallas
|
| Occupation |
Educator
|
| Official Websites |
http://www.frankmbass.org
|
Frank M. Bass (December 27, 1926 – December 1, 2006) was an American academic in the field of marketing research and marketing science. He was the creator of the Bass diffusion model that describes the adoption of new products and technologies by first-time buyers. He died on December 1, 2006.