Helmut Krone American Director
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Helmut Krone is a member of the following lists: People from Manhattan, 1925 births and 1996 deaths.
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Details
| First Name |
Helmut
|
| Last Name |
Krone
|
| Birthday |
16th July, 1925
|
| Died |
12th April, 1996
|
| Zodiac Sign |
Cancer
|
| Nationality |
American
|
| Occupation |
Director
|
Helmut Krone (July 16, 1925 – April 12, 1996) was an art director and is considered to be a pioneer of modern advertising. Krone spent over 30 years at the advertising agency Doyle Dane Bernbach. He was the art director for the popular 1960s campaign for the Volkswagen Beetle, which featured a large unadorned photo of the car with the tiny word "Lemon" underneath it; the series of "When you're only No. 2, you try harder" advertisements for Avis, and the creation of Juan Valdez, who personified Colombian coffee. During his career, Krone won a number of awards and was inducted in both the One Club's Creative Hall of Fame and the Art Directors Hall of Fame. His work has been collected by the Museum of Modern Art and the Smithsonian.
