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John Gerzema

John Gerzema
John Gerzema  American Writer
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John Gerzema is an American Writer.

John Gerzema is a member of the following lists: American business writers, American chief executives and Branding consultants.

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Details

Nationality American
Occupation Text Business executive, columnist
Occupation Writer

John Gerzema is an American CEO and columnist who focuses on social sciences and the impact of leadership ethics and corporate culture on consumer behavior and financial performance. He has a particular focus on female leadership traits and competencies in modern-day leadership. He is CEO of Harris Insights & Analytics, a public opinion, market research and strategy firms known widely for The Harris Poll. Previously, he was chairman and CEO of WPP Group's BAV Consulting, overseeing the BrandAsset Valuator, a consumer and brand survey. He was named one of the Top 100 Thought Leaders in Trustworthy Behavior 2014 by Trust Across America and was one of Forbes’ Must-Follow Marketing Minds on Twitter 2014.

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