Mounir Moufarrige French Business
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Mounir Moufarrige is a French Business Professional.
Details
| Nationality |
French
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| Occupation |
Business
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Mounir Moufarrige is a brand developer and creator. Best known for shifting Alfred Dunhill from a smokers to a life style brand, reviving Montblanc 'making the pen a cult object of desire', hiring Stella McCartney at ChloƩ, and helping to turn the historic Goyard brand into a global commercial success. He is also noted for spotting the future trend of larger sized watches in Panerai. He started his career in luxury fashion and lifestyle in 1988, after 3 years of training as a sales promotion rep at Rothmans International,
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