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Peter Zandan is a member of the following lists: 1953 births, Market research and Web analytics.
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| Occupation Text |
Global Vice Chairman, Hill+Knowlton Strategies, President’s Circle Member, National Academy of Science
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Peter A. Zandan (born 1953) is an American entrepreneur and expert in the field of data science and analytics. Zandan is an investor, board member and executive advisor to numerous for-profit and not-for-profit organizations. Zandan is currently global vice chairman at Hill+Knowlton Strategies, and the executive chairman of Quantified Communications, an advanced analytics and communications software company. He was founder of IntelliQuest Information Group Inc., an Austin-based global research firm, and served as chairman and CEO from 1984 to 1998, taking the company public in 1996. Through IntelliQuest, Zandan pioneered the use of electronic surveys and the internet in the field of market research. In 1999, Zandan founded and served as CEO of Zilliant, a pricing optimization company.
